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Ad Copy

Big text ads for social media that accelerated activation and conversion for Gatheround, a video meetings tool. Click through for more.

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Scripting and Production

Scripted animation and talking head interviews designed to advance learning concepts. Check out The Semmelweis Reflex.

UX Writing

UX writing and content design for new product features and product education. Sneak a peek at Gatheround's new user onboarding flow (right) for an example.

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Learning Design

I develop bespoke learning programs for professional audiences at companies like Dropbox, IBM, PepsiCo, Chevron, and more. Check out a module from The Analytical Mind, developed for the Josh Bersin Academy. 

Earned Media

I write or ghostwrite and place byline articles in top-tier publications on behalf of executives and thought leaders. Check out my March 2020 op-ed in the Wall Street Journal.

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©2025 by Becca Endicott. Created with Wix.com

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